After a really good June and July, things keep getting better on the sales front for Amsterdam Rampant. Check out how sales improved in August…
Things were already going well in August (I had surpassed July’s sales two-thirds of the way through the month) and then I ran an Amazon Countdown Deal from 28th August to 4th September. Here’s how it works – if you sign up to Amazon’s KDP Select programme (in doing so you agree that Amazon will be your sole sales platform) you are allowed to run one promo every three months. You can choose from a 5-day free promo, which I ran in April/May, or a Kindle Countdown – this is a 1-week discount with a countdown clock next to the reduced price-tag indicating how much time is left before the price reverts to its standard.
In the 7 days prior to launching the Countdown Deal I sold 11 ebooks. During the 7-day promo I shifted 110 ebooks on Amazon UK at a reduced price of 0.99 GBP. This jump in sales shot me up the Kindle charts for ‘Literary Fiction – Mystery, Thriller, & Suspense’ and at one point I reached no.27, overtaking Scottish heavyweight Ian Rankin in the process:
I also scraped into the top 3 thousand ‘paid books’ on Amazon UK, which was exciting as there are supposedly more than 2 million ebooks available on the site. So it was yet another amazing experience on the epublishing journey. In September things are continuing to go very well (I’ll tell you more next month). The only downside so far has been my first troll review – ‘Craig’ gave Amsterdam Rampant 1 star on Amazon.com and reviewed it thus: “Piece of worthless trash.” However, considering that he also gave 1 star to the complete works of Charles Dickens (“Absolute garbage”!!!) and Levi’s jeans I’m not too concerned about his global influence.
The last few weeks have been hard going as I’ve been working on an MBA assignment and also preparing for my corporate finance exam – I do this on Saturdays and Sundays, while of course Monday to Friday I’m putting in the usual long hours in the day job. Which leaves only the odd half hour here and there to work on my epublishing project.
A couple of weekends ago I had a rare weekend away – I jumped on a train down to Augsburg, Bavaria. I was only there for a couple of days but it felt like being transported to a different dimension. On the Saturday night we sat on the terrace of a pub in the eerily quiet city centre and ate schnitzel and sauerkraut washed down with the excellent local beer. The next day we wandered the city, its ancient buildings glowing in the late summer sunshine; when it got too warm we ducked into the tranquil shadows of one of the city’s churches, or – much more satanically – went to a cafe to continue our burgeoning relationship with the local brew. Finally, on Sunday afternoon when the sun was mellowing to fading gold, we stumbled across the Riegele brewery and next to it a beer garden. There was a canteen serving traditional German food and the brewery’s tipple (from all of 20 metres away). Century-old chestnut trees provided a canopy overhead; we sat down at one of the many picnic tables and sipped the amazingly clean beer while chestnuts dropped from the branches above, splitting open as they struck the gravel – and at one point, a black squirrel liquidly dashed between tables and clawed its way up a tree trunk. At moments like that – sitting in the balmy afternoon, hazed in golden sunshine and woozy with a beer buzz – it feels like all the hard work is worth it.
The trip refreshed me greatly. With all the work and study I feel pretty beaten up at times but it’s great to have my ebook project running in the background, a reminder that if you put in the hard work upfront and discipline yourself to do a little every week it is still possible to achieve things – even when your schedule seems totally overwhelming.